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Agenda March 19
Ticketholders: Just show up and find your nametag.
Address: Industriens Hus, H. C. Andersens Blvd. 18, 1553 København
Google map: https://maps.app.goo.gl/1vuMMFyoTLBJXkfe7
8.00
Registration is open from 8.00
Experimentors! Gather round. Time to learn, share and inspire one another.
9.00
CROmmunity we salute you: Welcome to the 11th Conversionboost
Ole Gregersen · Conversionboost founder and host
9.15
Have I got your retention?
Abi Hough · Freelance CRO expert
9.55
Evidence & Ethics Everything
Boosting growth and impact by better understanding the mechanisms of statistics and positive behavioral change.
Bart Schutz · Chief Evidence Officer
10.30
Lessons learned from running 127.000 experiments!
Hristo Bakalov, Solution Architect at Optimizely, will share the key take aways from our report revealing insights, techniques, and examples for turning practitioners into champions.
10.45
Break: Stretch those legs
Get talking to people around you. The time is now: Let the networking begin.
11.10
Your failed experiment is your biggest opportunity
Daphne Tideman · Growth Advisor at Growth Waves and consultant
11.50
Assembling experimentation at IKEA, three lessons of starting and running an experimentation program
Arnoldo Cabrera · Global Digital Optimization Manager at IKEA
12.30
Lunch time
Enjoy the great lunch and hang out with the CROmmunity.
13.30
The CROmmunity Hive Mind - What are we up to?
Ole Gregersen · Your conference host
13.50
Optimizing for Customer Lifetime Value
Ashit Kumar · Growth Lead at Spotify
14.30
Afternoon Break
Sweet tooth: Your time is up.
15.00
Experimenting on the unconventional: Creating an experimentation program on reducing operational costs
Natasha Senior · Senior Experimentation Manager at Sky
15.40
AI - the game-changing future of CRO
John Ekman · Conversionista Founder
16.30
- 18.00
Snacks and networking by Sitespect
Grab a glass and hang out with your fellow experimentors and optimizers.
This where all the real magic happens.
