Unlock CRO Best Practices and Strategies
Be inspired by the use of proven techniques and strategies that are critical for online success, including methods for A/B testing, optimizing product pages, understanding the psychology of your customers, and crafting persuasive elements that drive sales.
Dive into Experimentation and Testing Methodologies
Gain knowledge on how to design robust experiments, accurately interpret results, and make confident, data-driven decisions that can significantly improve your online store’s performance.
Leverage Analytics, Data Science, and AI for eCommerce
Harness the potential of analytics, data science, and AI to transform your business.
Implement Personalization and Behavioral Targeting
Elevate your eCommerce strategy with personalization and behavioral targeting techniques that resonate with your audience.
Erin Weigel
Author of "Design for Impact". Principal Designer
CASE
Julia Paulsen
Director E-Commerce Nordics, Elkjop
Ruben de Boer
Lead Conversion Manager at Online Dialogue
Lucia van den Brink
Experimentation Enthusiast & Consultant
CASE
Monika Tamics
Digital Product Director, GANNI
Craig Sullivan
Optimiser of everything
Juliana Jackson
Associate Director Data and Digital Experience at Monks
CASE
Andreas Cederblad
Growth Manager at Husqvarna
8.00
Doors open · Pick up that name tag
9.00
Start of the show: We are the heros
Ole Gregersen
9.20
The Experimentation Mindset: How We Excel at Websites but Overlook Our Organization
Lucia van den Brink
10.00
More winning experiments by embracing diversity
Ruben de Boer
10.40
First break · Let's meet the CROmmunity
11.00
Experimentation AI: A new kind of intelligence
Craig Sullivan
11.40
From Zero to Optimised: GANNI's CRO Evolution Story
Monika Tamics +1
12.10
Lunch in the atrium, yum!
13.10
Husqvarna case
Andreas Cederblad
13.40
Design for Impact: Rally Your Team Around a Process that Drives Growth
Andreas Cederblad
14.20
Afternoon break · Recharge!
14.50
How AI and Always-Be-Testing make the Peak work
Julia Paulsen with Simon Willer
15.20
Stop Selling the Dream: Proving AI’s Worth in CX
Juliana Jackson
Founded, organised and hosted by Ole Gregersen with DI Handel.
© Conversionboost 2013-2024
Event location:
Industriens Hus.
Rådhuspladsen.
H.C Andersens Boulevard. 18,
1553 København.
Ticket sales handled by Optuner.
CVR: DK21024341