conversion

boost 2026

The #1 Danish event about optimisation and experimentation

Copenhagen, March 17th

Full day conference with lunch and drinks, only 379 EUR + VAT

(Ca. 2.800 danske kroner)

8 speakers  •  Networking  •  Food and drinks included  •  single track in english  •  Post conference hangout with drinks

Evidence beats opinion. We know, we've tested it!

Conference topics

Grow business through better and faste decision-making
Get inspired by cutting-edge conversion optimization tactics essential for digital success in 2026 — from advanced A/B and multivariate testing to optimizing product experiences, decoding customer psychology, and designing persuasive journeys that boost conversions.

Do’s and don’ts in experimentation and testing
Learn how to structure impactful experiments, analyze results with precision, and apply evidence-based insights to confidently drive growth and performance across your digital channels.

Minimize risk: Become data-driven and evidence-based. 
Unlock the power of data science, machine learning, and AI-driven analytics to uncover opportunities, forecast trends, and accelerate your business transformation.

Meet the CROmmunity – how do THEY use AI?
It’s out there. It’s the talk of the town. Let’s share how we use it in our business.

Speakers of 2026

Ready to help you GROW your business, FASTER

Sanne Abrahamsson fra Lomax

Sanne Abrahamsson

Digital Team Lead

Lomax A/S

Valentin Radu, CEO at Omniconvert

Valentin Radu

Founder of CRObenchmark

Author of The CLV Revolution

Sofia Staaf

CRO & Experimentation Consultant

CROadvisory & ConversionHub

Speaker Steen Rasmussen

Steen Rasmussen

Digital Fixer

(and web analytics hero)

Speaker Camila Dutzig

Camila Dutzig

Senior UX Designer

EQOM Group

Nicolai Høg

Nicolai Høg

Senior Director of SEO, CRO & UX

WPP Media

Alun Luca, Zuko Analytics

Alun Lucas

Managing Director

Zuko Analytics

Ole Gregersen

Ole Gregersen

CRO Lead @ Impact Commerce

- and your host of the day

With great support from

Full day conference incl. lunch and drinks

the venue

Industriens Hus · Rådhuspladsen · Copenhagen

Slap bang in the middle of town. Easy to get to by train and metro. And the food is great too.

2026 agenda · (changes may apply)

8.15

Doors open · Just find your name tag and you are good to go

9.00

Start of the show: The Fight is On!

CRO specialist Ole Gregersen, Optuner

Ole Gregersen

Your Conversionboost Host

9.20

From Insight to Impact: Key Components of a Scalable Experimentation Program

SofiaStaaf_600

Sofie Staaf

CRO & Experimentation Consultant

10.00

RIP ‘This Probably Works’: When Channels Finally Test Together.

Nicolai Høg

Nicolai Høg

Senior Director of CRO & UX

10.40

First break · Let's meet the CROmmunity

11.10

Entering the Ring: Fighting for CRO Maturity

Sanne Abrahamsson fra Lomax

Sanne Abrahamsson

Digital Team Lead

11.50

The Future of Forms: Where We’re Going, We Don’t Need Forms...

Alun Luca, Zuko Analytics

Alun Lucas

Managing Director

12.30

Lunchtime and Networking

13.30

Networking and CROmmunity Hive Session

CRO specialist Ole Gregersen, Optuner

Ole Gregersen

Now facilitator

14.00

Context-Aware Experimentation: Multi-Source Data for Better Experiments

Valentin Radu, CEO at Omniconvert

Valentin Radu

Founder of CROBenchmark

14.40

Afternoon Break · Recharge!

15.10

Decision Theater:
 A play in three acts

Speaker Steen Rasmussen

Steen Rasmussen

Digital Fixer

15.50

From Specs to Sensations: How Emotion Drives Conversion

Speaker Camila Dutzig

Camila Dutzig

Senior User Experience Designer

16.30

Hang out hour: CROmmunity drinks

© Conversionboost 2013-2026

Event location:
Industriens Hus.
Rådhuspladsen.
H.C Andersens Boulevard. 18,

1553 København.

Ticket sales handled by Optuner.
CVR: DK21024341